RF Houtz & Son celebrates 50 years

By on October 31, 2010

Elburn—Cub Cadet, the leader in premium quality outdoor power equipment, recently celebrated 50 years of success at their National Dealer Meeting in Orlando, Fla.

The celebration included recognition of those dealers that have carried Cub Cadet equipment since the day the first tractor hit the market in 1961. Eighty dealers were honored for their hard work and dedication to the brand, including RF Houtz & Son Inc. located in Elburn.

“We are honored to have dealers like RF Houtz & Son Inc., who have been with Cub Cadet from the very beginning,” said Gary Lobaza, Cub Cadet executive vice president, Specialty Retail Group. “It is because of our mutual dedication to providing consumers with products that uniquely meet their needs that we’ve been able to establish Cub Cadet as a leading brand of outdoor power equipment. And it is the loyalty and enthusiasm of quality partners like RF Houtz & Son Inc. that make the next 50 years just as promising as the first.”

To honor and reward those original 80 dealers, Cub Cadet presented each with the special title of First Cut Partners and awarded them with a commemorative, engraved gold plate. First Cut Partners were recognized on stage in front of a crowd of more than 1,200 attendees during the 2011 Cub Cadet National Dealer Meeting and invited to attend a special reception prior to the opening session.